utorok 27. januára 2009

UNIT 3 E-commerce

Exercise 1
Find these words in the text and then define them.

dilute to make less concentrated
top the top of something is its highest point or part
share if you share something with another person, you both have it, use it, or occupy it. You can also say that two people share something
performance is that something is doing as well as it was wanted or much more better
generated means to create something
bold someone who is bold is not afraid to do things which involve risk or danger
helm someone who is leading
amid it is surrounded by other things
incentive if something is an incentive to do something, it encourages you to do it
ire is anger
trade down to decrease of sell
revenue is money that a company, organization, or government receives from people


Exercise 2
Write down the short summary of this text.

The e-comerce giant eBay reported very good quarter and facts of their profit were much more better than was analyzed by specialists. Donahoe was the man which helped eBay to do very good because of his "bold moves". He was very helpful for company in the time of policy changes.
Some of the policy changes are the incentives to customer-friendly sellers, those who deliver what they promise, offer fair prices and receive positive feedback.
Then eBay quietly partnered buy.com. Donahoe epxlained that they going to be interested much more in so called "buyer-retention". And more diversify their bussinesses.
Net revenues increased to $602 milions in second quarter. With buying internet phone service Skype, generated $136 million in quarterly revenue. And raising its annual guidance to $1.72 to $1.77 per share.

UNIT 4 Finance

Exercise 1

Find the terms in the text which mean following.


endeavors to try very hard
adjustment(s) a small change made to a machine, system, or calculation
assets the things that a company owns, that can be sold to pay debts in assets
attain(ing) to reach a particular level, age, size etc
share shares in companies, especially ordinary shares; the business of trading shares
expense(s) money that a business spends on supplies, workers, services, etc. in order to operate
insight a sudden clear understanding of something or part of something, especially a complicated situation or idea
cash the amount of money that a company or a person owes
lists to write a list, or mention things one after the other
retained earnings the part of the profit made by a company after tax has been paid that is invested in the company rather than being paid to shareholders as dividends

Exercise 2

Complete the following sentences with the words from the previous exercise.


1 Share prices attained a high of $3.27.
2 The company is reported to have assets of nearly €90 000.
3 Labour is the airline industry’s biggest expense
4 The article gives us a real insight the causes of the present economic crisis.
5 The vast majority of capital spending by companies is financed from retained earnings
6 We had to make some adjustments to the original calculations.
7 Many investors are switching from shares to bonds.
8 Laney continues to be a great cash to the company.
9 We always endeavor to please our customers.
10 These should be available from most good component suppliers and are certainly listed in the Maplin catalogue.